Christoffer Norman
Chair of the Board
Born 1987
Chair of the Board since May 12, 2023 (board member of CDON since April 12, 2023)
Current role(s)
Deputy CEO of Alva Labs, a Software-as-a-Service (SaaS) company in the recruitment field.
Education
Christoffer Norman holds a B.Sc. in Finance and Accounting from the Stockholm School of Economics.
Other relevant experience
Prior to Alva Labs, Christoffer was an investor at the venture capital firm Northzone and COO at Avito, the world's largest online classifieds company.
Shareholding in CDON (including related parties):
350,780 ordinary shares in CDON.
Independent in relation to CDON and CDON's management: Yes
Independent in relation to major shareholders: Yes
Brad Hathaway
Board member
Born 1981
Board member of CDON since October 2022
Current role(s)
Managing Partner at Far View Capital Management.
Education
Yale University, BA 2004.
Other relevant experience
Brad brings significant experience in investments, corporate finance, and investor relations.
Shareholding in CDON (including related parties)
Indirect holding through closely related party: Far View Capital Management, which owns 398,895 ordinary shares.
Independent in relation to CDON and CDON's management: Yes
Independent in relation to major shareholders: Yes
Alexander Bricca
Board member
Born 1976
Board member of CDON since May 7, 2025
Current role(s)
Chief Financial Officer of Paradox Interactive.
Education
M.Sc. in Business Law and B.Sc. in Business Administration from Linköping University.
Other relevant experience
Alexander Bricca has previously been CFO of Viaplay AB and Voddler Group AB and held a board position at Stillfront Group AB. He has previously worked as an Investment Manager at Deseven Capital AB, a business lawyer at Bricca Affärsjuriidk AB, and Corporate Legal Counsel at ECI Net AB. Alexander Bricca has significant experience from various digital B2C companies and brings relevant knowledge of corporate governance and regulatory compliance to the Board.
Shareholding in CDON (including related parties)
No holding in CDON AB
Independent in relation to CDON and CDON's management: Yes
Independent in relation to major shareholders: Yes
Mikaela Willman
Board member
Born 1989
Board member since May 2025
Current role(s)
Investment Manager at Rite Ventures.
Education
Bachelor's degree in International Business from the University of Warwick.
Other relevant experience
Mikaela Willman has previously been Chief of Staff for and held a board position at Cardo Health AB, worked as an Engagement Manager at McKinsey and Company, and driven business development for H&M's e-commerce division. Mikaela brings significant experience in strategy development and execution, as well as from B2C companies.
Shareholding in CDON (including related parties)
No direct holding in CDON AB. Indirect holding through related parties: Rite Ventures, which owns 1,574,782 ordinary shares.
Independent in relation to CDON and CDON's management: Yes
Independent in relation to major shareholders: Yes
Houman Akhavan
Board member
Born 1977
Board member since May 2025
Current role(s)
Chief Marketing Officer at CARiD.com.
Other relevant experience
Houman Akhavan is a skilled e-commerce executive with 25 years of experience in driving growth and innovation in both startup companies and public companies. Houman has held several leadership roles, including Chief Marketing Officer and Vice President of Marketing at CarParts.com. He also founded the digital marketing agency Growth Rocket, where he was CEO. Earlier in his career, he was co-founder and Chief Strategy Officer of eDigitalWeb, Inc., where he helped launch CarParts.com's online presence. Houman has served on Google's Retail Advisory Council and contributed to thought leadership in the retail sector.
Shareholding in CDON (including related parties)
No direct holding in CDON AB
Independent in relation to CDON and CDON's management: Yes
Independent in relation to major shareholders: Yes
Felix Erhardt
Board member
Born 1978
Board member since May 2025
Current role (s)
Co-founder and Chief Financial Officer of Skippo AB.
Education
Master's degree in Accounting and Finance from Lund University.
Other relevant experience
Felix Erhardt has over 20 years of experience in internet and web development, business development, and advisory services in digital growth and M&A — both as an investor, consultant, and entrepreneur. He has held board positions in several leading e-commerce companies, including Royal Design, Eleven, and Twistshake. Previously, he was a partner at the venture capital firm eEquity AB, participated in building up the investment company Bolagsgruppen Lotorp AB, and worked as a consultant at KPMG focusing on Nordic private equity firms. With his solid background, Felix contributes deep expertise in e-commerce and digital business models, corporate governance, and growth strategies.
Shareholding in CDON (including related parties)
No direct holding in CDON AB
Independent in relation to CDON and CDON's management: Yes
Independent in relation to major shareholders: Yes
